MIAMI — Consultant Charlie Crist, Democrat of Florida, entered the race for governor on Tuesday, changing into the primary challenger to Ron DeSantis, a Republican who raised his profile by shunning lockdowns during the pandemic and is now a number one contender for his occasion’s presidential nomination in 2024.

“Each step of the way in which, this governor has been extra targeted on his private political fortune than the battle of on a regular basis Floridians,” Mr. Crist mentioned underneath the blazing solar in St. Petersburg as he made his announcement. “That’s simply not proper. Similar to our former president, he at all times takes credit score however by no means takes duty.”

His candidacy signaled the beginning of an extended, costly and probably bruising marketing campaign in a battleground state that has been swinging away from Democrats since 2016. Florida’s exceptionally tight governor’s races have been determined by round one proportion level since 2010, at all times in Republicans’ favor. The final Democrat to win election to the governor’s mansion was Lawton Chiles, who gained a second time period in 1994.

Mr. Crist’s advisers see him because the Democrat with probably the most expertise working statewide and interesting to a coalition of liberal and reasonable voters in the way in which that President Biden did nationally — although not in Florida, which former President Donald J. Trump gained by three proportion factors.

Mr. Crist has an in depth political historical past in Florida and is extensively recognized all through the state. He served as governor as a Republican from 2007 to 2011 earlier than working unsuccessfully for the U.S. Senate as an impartial, dropping to Marco Rubio. After switching events, he later misplaced a Democratic bid for governor in 2014 towards the Republican incumbent, Rick Scott.

The arc of his political evolution was evident in the video he used on Tuesday to announce his candidacy. It featured footage of the hug with former President Barack Obama that led to Mr. Crist’s departure from the Republican Celebration 11 years in the past.

However Mr. Crist’s expertise is unlikely to discourage different Democratic candidates from becoming a member of the race. His clout has been diminished by years of electoral failures and by a celebration that’s more and more open to a wider vary of extra various public figures to be its customary bearers. Two ladies, Agriculture Commissioner Nikki Fried and Consultant Val Demings of Orlando, are contemplating their very own runs for the governor’s mansion as Democrats.

Ms. Fried scheduled a information convention within the State Capitol for a similar time as Mr. Crist’s announcement. “As the one statewide elected Democrat, it makes absolute sense for me to be working for governor,” she mentioned, however she added that she was not making an announcement at the moment.

Ms. Demings released a video on Tuesday that, whereas not declaring a candidacy, highlighted her profession as Orlando police chief, impeachment supervisor in Congress and a shortlisted vice-presidential pick for Mr. Biden.

Comparable jockeying — although not fairly as intense — is underway amongst Democrats seeking to go up towards Mr. Rubio, who additionally faces re-election subsequent yr.

Requested about Mr. Crist’s announcement on Tuesday, Mr. DeSantis mocked Mr. Crist’s party-switching. “Which occasion is he going to run underneath, do we all know for certain?” he mentioned.

Referring to Democrats basically, he mentioned: “I implore them, from my political curiosity: Run on closing faculties. Run on locking folks down. Run on closing companies.” He added, “I’d like to have that debate.”

Upfront of Mr. Crist’s announcement, Mr. DeSantis held an official occasion on Monday at Mr. Crist’s favourite seafood restaurant in St. Petersburg, touting the wins he had racked up throughout the session the Republican-controlled Legislature concluded final week — which he and Republican lawmakers used to champion insurance policies that may attraction to Florida’s more and more conservative citizens.

And on Monday, Mr. DeSantis signed a invoice and an government order getting rid of most of Florida’s remaining pandemic restrictions, contrasting his administration’s aversion for mandates to the restrictions in states led by Democrats.

Nonetheless, Mr. Crist was withering in his criticism of the governor on Tuesday.

“Gov. DeSantis’s imaginative and prescient of Florida is evident: If you wish to vote, he gained’t show you how to,” Mr. Crist mentioned. “In the event you’re working, he gained’t assist you. In the event you’re a lady, he won’t empower you. In the event you’re an immigrant, he gained’t settle for you. In the event you’re going through discrimination, he gained’t respect you. In the event you’re sick, he gained’t take care of you.”

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